diff --git a/docs/ai-coder/ai-bridge/setup.md b/docs/ai-coder/ai-bridge/setup.md
index 492376e9c1..b56f4eba94 100644
--- a/docs/ai-coder/ai-bridge/setup.md
+++ b/docs/ai-coder/ai-bridge/setup.md
@@ -13,7 +13,8 @@ AI Bridge runs inside the Coder control plane (`coderd`), requiring no separate
 You will need to enable AI Bridge explicitly:
 
 ```sh
-CODER_AIBRIDGE_ENABLED=true coder server
+export CODER_AIBRIDGE_ENABLED=true
+coder server
 # or
 coder server --aibridge-enabled=true
 ```